Boy meets (pool) boy

Orbitz recently launched what must be one of the few (if not only) TV commercials exclusively targeting gay consumers. I saw it last night during So Graham Norton, appropriately enough. In the marionette-populated ad which puts a queer twist on its mainstream commercial, the Orbitz team needs to find a Miami hotel for a group of party boys, and their hotel hunters on the scene find one with an magnificent “view.” It’s all pretty subtle. In fact, I didn’t quite realize it was a gay commercial until the final frame, which contains Orbitz’s gay travel URL. Check out the ad at one of my favorite websites, Commercial Closet. (Related article here.)